When it comes to finding quality sporting goods, apparel, and outdoor equipment, Dick’s Sporting Goods remains a go-to retailer for millions across the United States. Many shoppers—especially active-duty military personnel, veterans, and their families—often wonder: Does Dick’s Sporting Goods offer military discount?
With so many retailers recognizing the service and sacrifices of the military community, this question is not only valid but essential for those seeking both value and appreciation for their service. In this article, we’ll explore the policies surrounding military discounts at Dick’s Sporting Goods, how they work (if applicable), and what alternative savings options are available for military members.
Table of Contents
Understanding Military Discounts in Retail
Before diving into the specifics for Dick’s Sporting Goods, let’s briefly define what a military discount usually means:
A military discount is a special price reduction or promotional offer exclusively available to members of the military. It can apply to:
- Active duty members
- National Guard or Reserve
- Veterans
- Retired military personnel
- Immediate family members (in some cases)
These discounts typically require verification, either in-store with ID or online through verification platforms like ID.me or SheerID.
So, Does Dick’s Sporting Goods Offer a Military Discount?
As of recent years, Dick’s Sporting Goods does not offer a year-round, company-wide military discount policy at all locations. However, that doesn’t mean service members are entirely left out of savings opportunities.
Here’s what you need to know:
🏪 In-Store Military Discount (Occasionally Available)
- Some individual Dick’s Sporting Goods store locations may offer temporary or local military discounts during special events, holidays, or appreciation days.
- These events are not consistent across all stores.
- It is highly recommended to call your local store and ask if they offer a military discount or have any upcoming military appreciation events.
🌐 Online Shopping and Military Discount
As of now, Dick’s Sporting Goods’ official website does not feature a military discount option during checkout. There is no current integration with ID.me or other verification platforms on their site.
Alternative Ways Military Members Can Save at Dick’s Sporting Goods
Even though there’s no official military discount policy, there are several other ways to save money:
1. ScoreCard Rewards Program
Dick’s Sporting Goods offers a free loyalty program called ScoreCard. Benefits include:
- Earning points on every purchase
- Exclusive members-only deals
- Birthday coupons and discounts
- Special access to sales and promotions
While it’s not military-specific, it’s a useful way to regularly save.
2. Seasonal Sales & Promotions
Military families can take advantage of:
- Holiday sales (e.g., Memorial Day, Veterans Day, Fourth of July)
- Back-to-school promotions
- End-of-season clearance events
These sales are often open to all customers and may offer up to 50% off or more on select items.
3. Email and Text Sign-Ups
By signing up for Dick’s email and mobile alerts, customers—including military personnel—can receive:
- 10–20% off first-time purchases
- Advance notice of flash sales
- Exclusive discount codes
4. Coupons from Partner Sites
Websites like RetailMeNot, Coupons.com, or Slickdeals frequently feature valid Dick’s Sporting Goods coupons and promo codes. These are accessible to anyone but can serve as great savings opportunities for budget-conscious military families.
5. Price Matching
Dick’s Sporting Goods has a Best Price Guarantee. If you find a lower price at an eligible competitor, they may match it at checkout. This applies to both in-store and online purchases.
Why Doesn’t Dick’s Offer a Universal Military Discount?
This question often arises, especially when competitors like Under Armour, Nike, or Home Depot do offer military savings. There are several possible reasons why Dick’s Sporting Goods may not implement a company-wide military discount:
- Decentralized promotions: Dick’s may prefer leaving promotional flexibility up to individual store managers.
- Emphasis on broad public promotions: The company often runs universal sales that apply to all customers, including military members.
- Cost control and pricing strategy: Offering a consistent national discount program can significantly impact profit margins across thousands of items and store locations.
Despite the absence of a direct discount, the brand continues to provide ample saving opportunities through rewards and sales.
How Does Dick’s Compare with Other Retailers on Military Discounts?
Here’s a quick comparison:
| Retailer | Military Discount | Notes |
|---|---|---|
| Dick’s Sporting Goods | Not standard | Some local stores offer temporary discounts |
| Under Armour | 20% year-round | Online and in-store with ID verification |
| Nike | 10% discount | Requires Nike account and verification |
| Bass Pro Shops | 5% year-round | Available online and in-store |
| Academy Sports | 10% military discount | Online and in-store, with proper ID |
Tips for Military Families Shopping at Dick’s Sporting Goods
If you’re in the military and want to save at Dick’s:
- Always ask at the register: Policies may vary by store, and some employees may honor military ID with a discount.
- Time your shopping trips: Shop during holiday weekends or major clearance events.
- Use price-matching policies: Save even more by comparing prices with Amazon, Walmart, or Academy Sports.
- Stack coupons and loyalty rewards: Join the ScoreCard program and combine it with online codes.
Conclusion
So, does Dick’s Sporting Goods offer a military discount? The straightforward answer is no—at least not on a national or consistent basis. However, military families and veterans still have multiple ways to save through seasonal promotions, loyalty programs, and store-specific offers.
If you’re a service member looking to shop smart at Dick’s, be proactive. Call your local store, watch for national sales, and take advantage of the retailer’s price match policy and rewards programs. While a formal military discount would certainly be appreciated, Dick’s Sporting Goods still provides practical opportunities for military households to shop affordably.
FAQs
❓ Does Dick’s Sporting Goods offer a military discount online?
No, there is currently no verified military discount for online purchases at Dick’s Sporting Goods.
❓ Can I get a military discount at my local Dick’s store?
Some individual stores may offer military discounts during special promotions or holidays. It’s best to call and ask directly.
❓ Does Dick’s use ID.me for military verification?
No, Dick’s Sporting Goods does not currently partner with ID.me or similar services for military verification.
❓ Are there other ways for military members to save at Dick’s?
Yes! Use their ScoreCard rewards program, shop seasonal sales, use coupons, and ask about price matching.
❓ Which sporting goods stores offer guaranteed military discounts?
Retailers like Under Armour, Academy Sports, and Bass Pro Shops offer verified, year-round military discounts, unlike Dick’s.
Even without a formal military discount program, military shoppers can still score good deals at Dick’s Sporting Goods with a little planning and awareness of promotions.
