In this digital era, running a business requires a huge amount of writing. There you have it, your website, your blog, your newsletters, social media posts, sales copies, and the list could go on and on. Who will be responsible for all the writing?
Hiring freelance writers may help your business a lot as it narrates how you’ll be able to provide your audience with consistent content.
You may post every day without having to compromise on quality. Plus, it’s one of the simplest techniques to put into action – and it’ll save you time in the long run.
So, in this post, we’ll teach you how to employ freelance writers to help you get the most out of your site.
When Should You Hire a Freelance Writer?
To level up your business, it’s crucial to produce high-quality content as it leads to better lead generation, more effective sales copy, and increased internet exposure.
Here are a few tell-tale signs when you need to hire a freelance writer:
- You’ve run out of time to write blogs.
- You’ve run out of fresh topics to write about and are stumped.
- You’ve grown to look down on the concept of blogging.
- Your blog’s content is ignored by both readers and search engines.
How to Hire Freelance Writers
- Look for Recommendations
Do you know someone on your contacts list who has a successful business blog? You may inquire about whether or not they use freelance writers for their business blog.
You may also search Facebook groups that are dedicated to content writers for hire. As a beginning point, you might even ask for suggestions on Twitter or LinkedIn.
If you catch up with someone over referrals, remember to check some of their past work. This will give you an idea of how they write.
When you hire a content writer on a recommendation, keep in mind that the freelance writer may demand a greater fee for each blog post.
- Tap into a Freelance Marketplace
Freelancing is one of the fastest-growing markets in 2021. And, there is no lack of freelancing platforms out there that provide freelance services.
Freelance platforms like TaskShift are some of the well-known marketplaces that link freelancers with businesses.
The good news is that there is a large number of affordable freelance writers available.
All you have to do is to go through the writers’ portfolios to examine their previous work. You may either look for a writer or post a job for a blog writer and let freelancers bid on your project offer.
Quick Tips On Hiring a Freelance Writer
- Be Clear with Your Requirements
Make sure you know what you want. Do you need a blog post written once a month, once a week, or several times a week? What kind of articles do you require?
Are you searching for a freelance blogger with expertise in any specific industry? The more detail you provide ahead of time, the better the freelance writer will be able to fulfil your requirements.
- Set Your Budget and Be Up Front
This is something simple. Determine how much you’re willing to pay for your content and say it upfront.
Freelance blog writers are used to billing by the word or per project. For example, they might charge you $0.5 per word or $200 for a 1500-word blog article.
Pricing varies significantly based on the writer’s years of experience, skill level, and even location. A freelance content writer in Los Angeles will be far more expensive than a remote writer in Madagascar.
- Always Keep Speed and Precision in Mind
One thing you want to emphasize with new writers is the importance of meeting deadlines and delivering work on time.
Running a blog requires a steady stream of content that is updated on a regular basis. You’ll need to establish and enforce writing deadlines. Make sure your writers don’t miss deadlines, or that if they do, it’s for a genuine reason.
- Establish a Fruitful Relationship
What level of informality or formality do you desire in your relationship with your writer?
Work out a medium ground between what you’re comfortable with and what the writer is comfortable with. A relaxed writer is a productive writer.
Take The Leap
It is critical to outsource your content writing for your business unless you have a huge in-house staff devoted to writing, editing, researching, optimizing, and releasing a wide range of content.
If you follow all of the aforementioned tips, you’ll be able to catch up with a writer with the skills and expertise to help your company succeed while also fostering a professional and productive working relationship.