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Tuesday, May 28, 2024

Virtual Tours: Innovation in the Real Estate Sector

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Almost 90% of the world has been restricted from travelling at some point in the past years owing to the global pandemic. This was when virtual reality entered the picture as a game-changing technology. It enabled virtual tours in the real estate industry, particularly for people who couldn’t physically inspect properties.

The term “virtual experiences” refers to “physical” or “real” experiences that are reproduced or mediated by technology. Virtual tours are “virtual experiences” created by stitching together sequences of panoramic images to create a ‘virtual’ experience of any place. Virtual tours allow viewers to experience what it’s like to be somewhere they’re not by using desktop computers, laptops, tablets, and even mobile devices. Some virtual tours now include sound effects like music or narration that explains the property’s characteristics.

Is Virtual reality the new reality?

A virtual tour serves the unique purpose of informing people about all aspects of a property. The visual information provided by the tour will answer most of their questions about furnishings and interior designs, as well as structural concerns such as ventilation and space. Today’s advanced tours also show what the neighbourhood where the property is located looks like helping you to make your assessments better.


The experience of taking a virtual tour is like teleporting yourself thousands of kilometres away without even having to move an inch! Real estate 3d virtual tours allow people to check out every nook and corner of the property they are interested in anywhere in the world without having to move from the comfort of their chairs. This saves them enormous amounts of money and time that would otherwise be spent on travel and accommodation. Furthermore, virtual tours help to meet the needs of several people, including those who work full time and can’t find the time to take in-person tours or people looking to move out of state.

Sustainable and good for the environment

Travelling to look at property generates a significant carbon footprint, even if we are unaware of it. Taking a virtual tour instead allows you to view more properties while reducing your carbon footprint, making it a more environmentally friendly option than in-person tours. You can also use other virtual tools such as architecture 3d videos and 3d rendering to visualise the interiors of your property. This way, you can decide what works and what doesn’t, significantly reducing the carbon footprint caused by architectural flaws in real estate.

Easily Accessible

Real estate agents can create a world-class tour for their business without incorporating additional IT skills or complicated software by availing of the services of organisations such as Plus render. Upon creation, they can embed the tour on their website and share the link with the customer. The customer doesn’t require any special software to access the tour either. They can simply click on the link shared by the agent and take a tour on their devices. Furthermore, customers can preview properties at any time of day or night and from different time zones making it easy and convenient for people to use.

Finally, many real estate companies have become more accessible by placing themselves in the app store. This allows customers to sign up for notifications, alerting them when a new virtual tour has been added.


Virtual Tours are revolutionizing the real-estate sector and slowly establishing themselves as the new reality. By creating virtual tours, real estate agents can make the experience of assessing a property easy and accessible for their customers. Unlike pre-recorded video tours that only allow users to see one point of view at any given time, virtual tours are interactive and let users see panoramic scenes or zoom in and out to get a closer look at a particular space. Furthermore, it also helps reduce travel costs and stay for customers living overseas in different states.


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