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Thursday, June 13, 2024

12 Questions to Ask Your Potential SEO Company

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The SEO industry is booming. Every day, new companies are popping up to offer their services and expertise in search engine optimization (SEO). But with so many options, how do you know which company will be the best fit for your business? The following questions should help you find an SEO company that’s right for you.

1. What services do they provide?

The first thing to clear up is what services the company will provide. For instance,  some SEO companies specialize in organic search engine optimization, while others focus on pay-per-click (PPC) advertising. Others do both equally well. So, if you want everything under one roof, choose a company that can offer both. You can consider their reputation, years of experience, and client list when deciding if they have what you need. Be sure to ask questions about the different services so that you understand exactly what each company offers. If you are looking for a reputable company, then make sure to check https://www.seoservicesmalaysia.com/.

What is their approach?

If your SEO campaign isn’t producing results, it’s important to know why and how much time it will take before things start improving. Some companies are search engine experts, while others specialize in link building or social media marketing strategies. You should learn more about how they work with clients by asking questions like:

  1. How do you plan on increasing my ranking in Google?
    1. Can I see some of your past client case studies?
    1. What kind of tools and software do you use for SEO?

The answers can help give a better understanding and allow you to see how they work with their clients.

Can we meet face to face before starting the campaign?

Meeting an agency representative personally will help give you insight into the kind of people who work there and if they’re trustworthy enough to do business together long-term. Can my current website

  • What kind of reporting methods will you be using?

Reporting is one of the most important factors when working with an agency because this information can help determine how successful their efforts are. If reports aren’t detailed enough, then it becomes difficult to make business decisions moving forward instead of throwing money at something that isn’t working as well as expected.

Do they have experience working with your industry or business model?

Whenever an agency claims to be an expert in every industry, it is usually a red flag. Every business has its own unique challenges and requires specific knowledge about what keywords are best for their website or landing pages. Finding someone who understands this can make the difference between increased revenue and a waste of time. You can check their work history to verify if they have enough experience of working with your industry or business model.

Do they have a strong digital marketing background?

If the SEO team doesn’t come from an advertising, PR, social media, or content writing background, then you are probably not working with specialists in your field. A SEO company that can offer services across multiple platforms will likely be able to provide more value than one that focuses only on search engine optimization (SEO). This is because SEO has become much more complex over time and requires teams of experts rather than just one person with some knowledge about keywords.

Regardless if they specialize in specific industries or work models, it’s important that their employees also understand what makes good content for websites as well as how people use the internet before applying any strategies to increase traffic flow through different online channels.

Do they have experience in your country?

If you do business locally, it is important to find an agency that understands the nuances and market trends specific to your geography. While many agencies claim this expertise, few actually employ local staff or actively conduct research within their region. Do some homework before signing on with any company by checking out who has been published in leading industry publications from your area recently.

What is their pricing structure like?

Every good marketing campaign needs money behind it. So the questions you should be asking are how much will all this cost and what services come along with it. Some companies charge an hourly rate for SEO company work, while others prefer monthly retainers. Others may even take equity shares as payment instead of charging per hour or project worked on, which could pay out big time if everything works out well for the client!

Will there be a written contract outlining our agreement with the start date?

You want to make sure that there is a written contract that outlines what you should expect from the company and when. This could be anything ranging from monthly reports, website updates, or any other significant milestones along the way. It also helps protect both parties if questions arise down the road during or after your campaign.

1. What do they charge for additional services?

If you are looking into more than just SEO, then it’s good to find out how much extra work will cost you beforehand. For example, things like social media marketing campaigns can vary in price depending on who does them but knowing this upfront ensures no surprises later on! You need to make sure the price is in line with what you’re getting.

1. What kind of experience does their team have?

One of the most important questions to ask is about their team. If you are working with an SEO company, make sure your representative has experience in this field. Experience means they know what to look for when it comes to ranking sites and how best to optimize them. While there are no guarantees that a company can deliver on promises, you should avoid any service providers who have never done anything similar before or don’t seem confident enough to try something new!

What is their strategy?

You also need to know what kind of strategy they use. What you want out of your SEO campaign will play a huge role in determining the right approach for you and whether or not it’s successful. Different companies offer different services that suit different types of businesses, so make sure you research every company thoroughly before making any decisions!


Asking questions is important, but it’s also essential to do your research. Don’t be afraid to ask questions or request references if you feel the need!


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