Over 80% of the businesses in the United States use email to distribute content to current and potential customers. If you are trying to connect with your audience and want an effective method to use, there is no denying the power of email. There are a variety of methods you can use to obtain the email address of consumers who are possibly interested in your products/services.
Whether you use contact forms or you buy a list of email addresses from a third party, verifying each of these addresses is important. The last thing you want to do is waste time and resources sending out targeted emails to accounts that aren’t real. If you want to verify email addresses before sending out cold emails, consider the helpful tips in this article.
Use Email Verification and Validation Services
If you are planning on sending out a mass number of emails, you have to verify that the addresses you have on hand work. While there are a number of tools to help with this process, none are as effective as bulk email verification software. There are tons of email verification and validation services on the market, which can make choosing the right one can be difficult.
These programs are design to scan and verify bulk emails lists in no time. Not only can these tools save you time, they can also reduce the amount of money you spend developing and sending emails to bad addresses. Once run your bulk email list through this software, you will be left with addresses that are verified and clean. With the implementation of this state-of-the-art tool, you can verify your email addresses and kick your email marketing campaigns into high gear.
Take a Look at The Email Syntax
In some cases, business owners will take on the task of verifying email addresses manually. This is usually done when a business owner has a very small list of addresses to look over. If you are taking on this task, one of the main things you need to pay attention to is the email syntax.
In most cases, syntax and typographical errors are to blame for emails not being sent to the proper address or being returned as by your email service provider. You need to make sure that each of the email addresses follows the proper format. This format is usually the username, the at symbol (@) and the name of the domain hosting the email account. If any of these elements is absent or spelled incorrectly, the address will not work.
Create a Dummy Email Account
Verifying your list of email addresses is a vital part of email marketing success. If you ignore the need for this verification, you will waste a lot of time developing marketing materials for people who will never see them. Verifying email addresses in a timely manner should be one of your main concerns. If you want to accomplish this goal, you need to create a dummy account and send test emails to the various addresses on your list.
By doing this, you can figure out which ones work and which ones feature errors that are prohibiting them from sending properly. While you will have to spend some time sending out these test emails, it will be worth it due to the helpful information it will help you obtain.
Get To Work
As you can see, there are a number of ways to verify email addresses before you start sending out messages to consumers. Trying a few different verification methods is crucial when trying to figure out which one works the best for your business.