All brands want to keep their products safe from any influence. If a product arrives in a bad condition to customers, they will be dissatisfied and probably return it. You will lose out in this way. This is why it is better to keep your products safe from the start. Packaging can help out here. Custom cardboard boxes can keep items safe when they are designed keeping some points in mind.
The following are some tips to protect your collection with the help of cardboard packaging:
Choose the right strength material
Cardboard can be customized according to the thickness you want it in. In this way, it is possible to get the perfect strength material for your product.
It is necessary to keep your merchandise in mind here. If it is something heavy, the cardboard boxes must be strong to handle the weight. If you are packaging a fragile item, make sure that it is properly protected.
Keep features of your product in mind
It is important to research the important features of your product so that you can make custom cardboard boxes that are perfect for them. It is essential that the merchandise gets protected or else your packaging will have failed.
For example, if you need to package food items, make sure that the material does not have any dangerous chemicals that can go into the food and make it harmful to consume. This will make it bad for customers’ health.
The product should not be affected in any negative way due to the material.
Choose size carefully
You need to get the perfect size cardboard packaging if you want it to keep your collection safe. Size is important as a box too big will lead to movement of the items that are inside it. This can damage them. Really small packaging can cause the products to be congested inside. The box can break exposing the items to harm.
This is why it is necessary to carefully measure your merchandise and get the right size box. If you are packaging something sensitive, leave some space for filler material.
Choose the shape of the box carefully as well. Some shapes are tough to stack on a store shelf and can pose harm to the product inside.
Include details carefully
Use cardboard boxes to give information about the product. Signs can be included that help people know that there is something fragile inside. You can include signs like the “Fragile” one or the “Handle With Care” one if your item requires extra protection.
Also, state the important points about your merchandise so that shoppers can know about it. For example, if you are selling a food product like cereal you can state the ingredients, nutritional information, flavor, manufacturing and expiry date, warnings, weight, etc.
Cigarettes are sensitive and need to include information according to the law. Know what you need to add and include it. You have to give a warning that smoking is bad for health. You even need to state the age limit for the product.
Use packaging to include the special features of your product. This will encourage people to want to try it instead of the competitions. For instance, a skincare product may be dermatologically tested. It can have ingredients that are good for a certain skin type.
Let your brand be known
You can protect your collection by letting people know it is from your brand. Use custom cardboard boxes to increase brand awareness. This can be done by including a logo on the packaging. The brand logo will be used to recognize which products are from your business.
You can also make it easier for people to contact your brand. This can be done by including the contact details of your business. State the physical address, phone number, email address, social media links, website, of the brand so that it is easy for consumers to contact you.
Material that is good for the environment
Cardboard packaging is environmentally-friendly. The boxes will not pose much harm to the environment as careless packaging does.
Some businesses may think that eco-friendly boxes may not be strong enough to keep the merchandise safe. This is wrong. Cardboard is a sturdy material that can keep your items safe.
It is necessary to choose boxes that are “green” if you want to be able to attract more people. This is because many environmentally-conscious consumers demand brands to make packaging like this. You will be protecting the environment whilst keeping the product safe.
Design packaging carefully
It is vital to keep the product safe, but you also need to design cardboard boxes attractively so that they can stand out in front of the competition. When they are prominent, they can attract people towards them. In this way, the product can be considered.
If you have sturdy boxes, you will be giving the impression to people that your brand cares about providing quality stuff. When the boxes are designed in an alluring way, you will further enhance the impression of your brand.
Choose colors and images carefully here. Look at color psychology which may help you choose the right colors.
Choose the right box style
There are different types of boxes that you can get. Choose the one best suited to what you are selling. For example, if your product needs to be viewed before it is brought, window boxes can help out here. Instead of forcing customers to open the box which can damage it and the product, choose a window box.
Gabel boxes have a handle that allows them to be simple to hold. Food items can be placed in these.
It is possible to protect your collection with the help of custom cardboard boxes designed properly. Know what your merchandise requires from packaging and design boxes that will be perfect for this.