There’s no doubt that Instagram is one of the fastest growing social media outlets on the internet today. Millions of people are logging on to this platform every day. To see what they have been up to. For businesses, it can mean a great opportunity to connect with potential clients on a new platform. And to drive sales using innovative marketing tools like Instagram marketing.
Set Up Your Instagram Business Account
So, what are the benefits of getting an Instagram account set up for your business? The short answer is, it all depends. Like anything else on the internet. An Instagrm account will give you an instant peek into what customers or Instagrm influencers are doing. But like anything else, if it’s done poorly. It can have disastrous consequences. For one, Instagram fans and users aren’t looking to be sold to. They want to share and communicate and. If Instagrm marketing is done wrong, the communication might get lost in translation.
Increase Instagram Engagement
So what are some good ways to increase engagement on Instagram? Like anything else on social media platforms. An Instagrm account offers you the ability to integrate your business brand into the conversation. To do this successfully, you need to make sure that you’re using the right tactics. One of the best things you can do is embed your Instagrm URL into your marketing campaign. However, if you’re not familiar with these URLs, here’s a quick overview:
Use Instagram Hashtags
Hashtags are used by Instagram users. A hashtag is a word or term with which a user connects to another user. For example, the keyword “Instagram” has become the most popular. Instagrm likes keyword across the globe. The word “Instagram” itself is a hashtag. If you want to take your Instagrm audience to the next level. You need to take advantage of this viral marketing opportunity.
The Purpose of Instagram Hashtags
The purpose of hashtags is to tell Instagram followers that your content is available for them to enjoy. However, the social media management company behind Instagrm has made it very difficult for users to find Instagrm likes in the first place. This means that they end up searching through tens of millions of Instagrm profiles instead of the hundreds of thousands that are already loaded into the search engine. If your content isn’t visible to your Instagram followers, you’re not going to see any kind of engagement.
The other way that you can take advantage of Instagrm for your business is to take a look at the “Explore Tab” feature. The explore tab allows you to see what other users are sharing with their Instagrm followers. If there are many pictures or videos on Instagrm from your competitors or other sources, why not take a look and see if you can get similar or better engagement? If it’s possible, you should definitely take the advantage of it.
Best times to post on Instagram
So how are you going to be able to determine the best times to post on Instagram for your business? One suggestion that I have seen many marketers use is to find out when users are most likely to be online. If your business is open around social time, try posting your promotions or new products around lunchtime or after work. You’ll find that this is by far one of the best times to post on Instagram for your business. Many users are more active during this hour, so you’re going to have an easier time getting your content shared with these audiences.
What about the best times to post on Instagram for your business to make money? If you are promoting an event or sale, or having fun with your friends, you may want to take a look at the time of day that you post your content. Some users prefer to stay online during the morning hours, and others will stay online all day on Friday nights or weekends.
